I know what I want.

I know my budget.

Using the slider below, find the vehicle that fits your budget

4 Vehicles in stock for


0 Vehicles in stock for


Schedule Your Next Service Appointment

Kick back in our newly renovated service lounge and enjoy complimentary Wifi and coffee.

Appointment Information

Service Information

Welcome to 1st Choice Motors

Know the 1st Choice Motors difference and what to expect from our establishment:

1)  Expect a clean and professional atmosphere with a welcoming staff to assist you in finding the perfect vehicle from our vast selection of inventory. View Inventory

2)  Expect a pressure free atmosphere that sets the tone for the exciting car purchase experience that you desire.  

3)  We have one goal in mind:  to build the most reputable and competitive brand in the Pre-Owned vehicle market for Lynchburg, Madison Heights, Amherst, and surrounding areas.   We want to be the car dealership that you are excited to bring your friends and family to when they are in need of reliable transportation.  Ask about our rewarding referral program. Contact Us

4)  We offer some of the most competitive prices in Virginia through our pricing and vast access to lenders for consumers in any situation.  Rates as low as 1.99% for qualified buyers.

5)  Selection is important to our customers, which is why we maintain an INVENTORY of over 400 pre-owned vehicles.  More inventory at our disposal means volume pricing and HUGE savings in both money and time.  

Spend more time on the road in your new vehicle, versus driving from dealer to dealer only to find that 1st Choice Motors in Madison Heights has the right automobile at the right price, today.  Give us a call at 434-455-8110 to reserve your next test drive in the vehicle you've been wanting.

Our company mission statement:  To provide an extraordinary level of service at every point of contact in a professional and enthusiastic manner.

 If you don't see a particular vehicle, click on CarFinder and complete the form. We will gladly inform you when a matching car arrives. If you'd like to see a vehicle in person, click on Dealership: Directions for step-by-step driving instructions to our site, or give us a call. We look forward to serving you!